A number of Sainsbury’s loyalty scheme customers are not using their credit card nectar reward points; throughout the last 12 months new data of unclaimed figures were brought forward.

Nearly 8.19 million people have collected rewards linked to their credit cards, leaving only 3 million which took advantage of this.

The main reason why cardholders were not taking advantage of their card was that they felt it offered a small return. 27 per cent explained that the redemption process took too long.


Head of Cards at Sainsbury's, Donald MacLeod commented: "Research indicates that the credit card industry has a lot of work to do if customers are really going to feel that their reward schemes are worth having.

We have worked hard to deliver a card which offers a sustainable reward which is easy to redeem. A family spending £100 every week at Sainsbury's would receive £104 worth of Nectar points each year on this expenditure alone".

With the Sainsbury's credit card you have the advantage to gather unlimited nectar points.